Capital & Compute
Tracker· Updated August 2, 2026

Nvidia RTX 50 price tracker: full lineup, MSRP vs. street

Seven RTX 50 models, one official MSRP list that has not changed since January 2025, and a street-price gap that widens the further up the lineup you go. This page tracks every model against its list price, and what the two 5060 Ti variants reveal about VRAM specifically.

Which RTX 50 card has the biggest markup over MSRP?

An RTX 5090 lists at $1999 MSRP but sold for about $4830 as of Jul 30, 2026, a +142% premium. An RTX 5060 at the bottom of the lineup, $299 MSRP, sold for about $339, only +13% over. Every Nvidia MSRP on this page is unchanged from its original 2025 launch; the entire gap is street-level pass-through of the three 2026 kit-price hikes plus ordinary scalping.

+142%
RTX 5090 street vs. MSRP
$4830 against $1999 list
+13%
RTX 5060 street vs. MSRP
$339 against $299 list, the smallest gap
+37%
RTX 5060 Ti 16GB vs. MSRP
Same die as the 8GB card, double the VRAM
-5%
RTX 5060 Ti 8GB vs. MSRP
Selling below its own list price

Every RTX 50 model, MSRP versus street

Full RTX 50 lineup against official MSRP. The gap narrows sharply toward the entry tier, and the two 5060 Ti variants (identical die, different VRAM) show the same pattern from the opposite direction.

Nvidia GeForce RTX 50 lineup: official MSRP versus reported street priceRTX 5090: $1999 MSRP versus $4829.99 street; RTX 5080: $999 MSRP versus $1595 street; RTX 5070 Ti: $749 MSRP versus $919 street; RTX 5070: $549 MSRP versus $599 street; RTX 5060 Ti 16GB: $429 MSRP versus $589 street; RTX 5060 Ti 8GB: $379 MSRP versus $359 street; RTX 5060: $299 MSRP versus $339 streetReported street priceOfficial MSRP$0$1000$2000$3000$4000$5000RTX 5090$4830$1999RTX 5080$1595$999RTX 5070 Ti$919$749RTX 5070$599$549RTX 5060 Ti 16GB$589$429RTX 5060 Ti 8GB$359$379RTX 5060$339$299
Nvidia GeForce RTX 50 lineup: official MSRP versus reported street price
ItemReported street priceOfficial MSRP
RTX 5090$4830$1999
RTX 5080$1595$999
RTX 5070 Ti$919$749
RTX 5070$599$549
RTX 5060 Ti 16GB$589$429
RTX 5060 Ti 8GB$359$379
RTX 5060$339$299
Official MSRP versus reported street price across the full RTX 50 lineup, as of August 2, 2026. The gap compresses steadily toward the bottom of the stack.Source: Nvidia (MSRP); TheFPSReview/VideoCardz, Notebookcheck, and aggregated retail trackers (street prices), as attributed per row below
ModelVRAMMSRPStreetvs. MSRP
RTX 509032GB$1999$4830+142%
RTX 508016GB$999$1595+60%
RTX 5070 Ti16GB$749$919+23%
RTX 507012GB$549$599+9%
RTX 5060 Ti 16GB16GB$429$589+37%
RTX 5060 Ti 8GB8GB$379$359-5%
RTX 50608GB$299$339+13%

Get each breakdown before it makes the rounds

You get one email when a new source-backed analysis goes live: what AI agents actually cost, which models are worth running, and what the benchmarks really mean. No hype.

No spam. Unsubscribe anytime.

Nvidia GPU prices: frequently asked questions

Which RTX 50 card has the biggest markup over MSRP?
The RTX 5090, at about +142% over its $1999 MSRP as of Jul 30, 2026. Markups shrink steadily down the lineup: the RTX 5060 at the bottom carries only about +13%. Enthusiast demand and the tightest supply both concentrate at the top of the stack.
Why does the RTX 5060 Ti 16GB cost so much more than the 8GB version?
Because the two cards are otherwise identical and the gap is almost entirely the extra VRAM. The 16GB card, at $429 MSRP, sold for about $589 (+37% over list), while the 8GB card at $379 MSRP sold for about $359, -5% against list. Doubling the VRAM is the single variable that flips the card from a discount to a premium.
Has Nvidia changed official RTX 50 MSRPs in 2026?
No. Every MSRP on this page (RTX 5090 through RTX 5060) is unchanged from its original 2025 launch price. What has moved three times in 2026 is the price Nvidia charges board partners for the GPU-and-memory kit, which shows up in street prices rather than the official list.
Which RTX 50 card is the best value right now?
By markup over MSRP, the entry tier: the RTX 5060 at about +13% over list and, oddly, the RTX 5060 Ti 8GB, which was actually selling below its own MSRP as of Aug 2, 2026. Anyone shopping by markup rather than raw performance should start at the bottom of the lineup, not the middle.

Where this fits

This page is a spoke off the GPU price tracker, which carries the compounding kit-price hike cascade, the buy-or-wait verdict table, and the full method note. The sibling trackers are amd gpu prices and why vram costs so much.

For the analysis behind the numbers: why GPU prices keep rising in 2026 walks through the full kit-price mechanism, and the 2026 memory shortage explained covers the reallocation of wafer capacity that started it. The memory price tracker and its HBM tracker follow the same shortage one level upstream.

Sources

  • RTX 5090: TheFPSReview citing VideoCardz reporting on Best Buy listings (Asus ROG Astral), July 30, 2026
  • RTX 5080: Notebookcheck reporting Taiwan's Economic Daily News (Asus TUF, Amazon), July 28, 2026
  • RTX 5070 Ti: Aggregated retail price trackers (BestValueGPU), Amazon reading, read August 2026
  • RTX 5070: Aggregated retail price trackers (BestValueGPU, GPU Price History), read August 2026
  • RTX 5060 Ti 16GB: Aggregated retail price trackers (BestValueGPU), Amazon reading, read August 2026
  • RTX 5060 Ti 8GB: Aggregated retail price trackers (BestValueGPU), Amazon reading, read August 2026
  • RTX 5060: Aggregated retail price trackers, Amazon reading, read August 2026
  • Tom's Hardware (2025-01). Nvidia announces RTX 5090 for $1,999, 5070 for $549. https://www.tomshardware.com/pc-components/gpus/nvidia-announces-rtx-50-series-at-up-to-usd1-999

← Back to the GPU price tracker